Kudos | Precursor Ventures
Kudos is a biodegradable, organics diaper company.
News
How sustainable diaper brand Kudos is taking on industry giants — with a Target rollout
August 5, 2024
Throughout modern history, parents have only had one real option when it comes to disposable diapers: plastic. The single-use products are typically made with fossil fuels like petroleum and can take hundreds of years to break down, making them the third-largest consumer item in U.S. landfills, according to the Environmental Protection Agency. Plus, they’re not as breathable as other materials, which could make incidents like diaper rashes more common. Still, plastic diapers from mega brands like Procter & Gamble-owned Pampers and Kimberly-Clark-owned Huggies continue to dominate the market. Amrita Saigal, founder and CEO of Kudos, is looking to change that. CNBC
Shark Tank-backed Kudos raises another $3M for healthier, cotton-based disposable diapers
July 22, 2024
Much has changed since Amrita Saigal last spoke to TechCrunch about her disposable diaper company Kudos. At that time, the company, which launched in 2021, announced a $2.4 million seed raise and spoke about being the first disposable baby diaper company to use 100% cotton rather than the usual plastic. Since then, the company became the first diaper company to win the personal hygiene industry’s top innovation award; it attracted a “Shark Tank” deal from Mark Cuban and then-guest Shark Gwyneth Paltrow and Saigal told us that Kudos sold more than 20 million diapers in the past 12 months alone. TechCrunch
‘Shark Tank’: Amrita Saigal, Kudos founder, lands deal for diapers
January 10, 2023
Engineer saw how diapers were made, thought she could do better—now she has a $250,000 ‘Shark Tank’ deal. CNBC
Inside the quest to redesign the diaper
June 8, 2022
The global diaper industry has long been dominated by Huggies and Pampers, but now a flock of startups are shaking things up—and making their diapers way more sustainable. Fast Company
Boston startup wants to rid disposable diapers of plastic
February 11, 2022
Environmentally conscious parents have long been concerned about disposable diapers, which can take hundreds of years to decompose in landfills. The chemicals and plastic they’re made with can irritate skin as well. Now, a Boston startup aims to upend the disposable diaper industry by solving both dilemmas. The Boston Globe
Amrita Saigal Creates New Disposable Baby Diapers to Help Combat Rashes & Eczema
September 21, 2021
Kudos are the first and only disposable diapers to have earned the cotton natural seal from Cotton Inc. for having 100% clean cotton touching baby’s bum all day instead of plastic. Founder Amrita Saigal spent 2.5 years developing this diaper free of harmful ingredients and made with 4x more plant-based materials than the leading disposable diaper. Before Kudos, Amrita designed an elegantly sustainable sanitary pad for thousands of women in India. Sheen Magazine
Kudos, with its cotton-based, eco-friendly diaper, soaks up $2.4 million in seed funding
June 3, 2021
Kudos, a startup that is looking to reinvent the disposable diaper with sustainability in mind, announced the close of a $2.4 million seed round of financing today. Investors include Foundation Capital, XFund, PJC, Precursor Ventures, Liquid 2 Ventures, SV Angel, Underscore VC, Alpha Bridge Ventures, April Underwood and more.TechCrunch