Halfdays | Precursor Ventures
Halfdays
Halfdays is creating functional and fashionable outdoor apparel for women.
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News
Women’s Ski Brand Halfdays Raises $10 Million Series A
October 23, 2025
With fresh capital from Kellwood Company, Dicks Sporting Goods Ventures and model Taylor Hill, co-founders Ariana Ferwerda and Kiley McKinnon are looking to expand into activewear and more wholesale doors. Business of Fashion
How Halfdays Is Fight The ‘Shrink It And Pink It” Method At Their Women’s Athletic Brand
October 27, 2023
Halfdays Cofounder sat down with Forbes’ Alex York to discuss the brand’s growth–from inception to launch–and how she and her cofounder continue to stand out in the market. Forbes